Projected Resources

In 2024, Billy from Projected Resources, a premium recruitment office, sought a rebrand that retained the core elements of their established identity. His priority was preserving the square element, a key feature of the original branding, while modernising the look and tone to resonate with their premium clientele.We refreshed the square with subtle gradients and updated the colour palette to convey trust and professionalism. The tone of voice was refined to appeal to both corporate clients and job seekers, maintaining the brand’s approachable yet confident style.A revamped website incorporated a user-friendly job board, balancing functionality with a sleek, modern design. The rebrand successfully modernised Projected Resources while respecting its legacy, enhancing its reputation as a leader in premium recruitment.‍